# identity.md

## Organization Overview
- **Company Name:** Luna Sundara
- **Mission:** Luna Sundara is an aromatherapy company dedicated to offering high-quality wildcrafted Palo Santo, handcrafted ceramics, incense, and essential oils, all ethically sourced from Latin American artisans in the Andean and Amazonian regions of South America.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Details forthcoming.
- **About Us:** [https://www.lunasundara.com/pages/about-us](https://www.lunasundara.com/pages/about-us)

## Operations & Structure
- **Business Model and Operational Approach:** Luna Sundara operates as an aromatherapy and home décor company, focusing on sourcing and providing high-quality, wildcrafted, and handcrafted products directly from artisans in Latin American regions, including Peru and the broader Andean and Amazonian areas. The business model emphasizes ethical sourcing and offering products like Palo Santo, ceramics, incense, and essential oils.
- **Location(s) and Geographic Presence:** Sourcing from the Andean and Amazonian regions of South America, including Peru, and serving customers with free shipping on orders over $50 in the U.S.
- **Key Partnerships and Affiliations:** Details forthcoming.